Culture & Human Capital Advisory
Ignitor gives leadership teams proven, practical advisory modules to attract world-class leaders, transform the organization and turn talent into measurable business results.
The story of Ignitor
Ignitor was born inside one of the world's most iconic brands, from a simple belief: an organization's people are its greatest creative asset, and the right culture is what sets them free.
The Coca-Cola Company's Chief Creative Officer called with a challenge: his team, already among the most creative in the company, needed a spark to push even further. Keith's answer was to bring a 600-pound white Siberian tiger into the meeting. That team went on to lead some of Coca-Cola's most celebrated campaigns, earning Cannes Creative Marketer of the Year.
As Vice President of Innovation, Keith launched Ignitor as Coca-Cola's approach to building the global system capability and culture to innovate. It trained and certified more than 1,000 team members, its behaviors and approach sharpened with leaders in over fifty countries, which delivered over $500 million of system value.
Years later, as Chief People Officer of Norwegian Cruise Line Holdings, Keith used the Ignitor approach with a new leadership team to set the operating standards, values and leader behaviors that would guide 42,000 team members. His rule: guard your standards at all costs.
Across two decades leading innovation, two CEO turnarounds and an enterprise people function, one lesson kept surfacing: strategy rarely fails for lack of ideas. It fails when culture, leadership and talent are not built to carry it. The Culture & Human Capital Advisory exists to close that gap, pairing Ignitor's proven behaviors with the discipline of a Chief People Officer.
Advisory modules
Engage a single module or combine them into an integrated program built around your priorities.
What we doBuild a multi-year people strategy and plan tied to business priorities and financial targets, with the metrics to track it.
How it delivers resultsEvery talent investment is aligned to the growth agenda and measured against business outcomes.
What we doDefine mission, values, behaviors and standards, then embed them across every team and level of the organization.
How it delivers resultsA culture built to execute the strategy, with a clear, shared picture of what great looks like.
What we doFacilitated sessions that energize teams around the Ignitor behaviors and a winning performance playbook.
How it delivers resultsHigher engagement, stronger collaboration and a culture that drives results.
What we doCoach the executive team to operate as one first team, and coach individual leaders on impact, decisions and bigger roles.
How it delivers resultsAn aligned leadership team that decides faster, and leaders who lead with greater impact.
What we doAssess talent against the capabilities the strategy requires, build competency models and deepen the bench.
How it delivers resultsPinpoints where to hire, develop or redeploy, and builds the depth to sustain growth.
What we doMap critical roles, assess readiness and build leadership pipelines for every key position.
How it delivers resultsProtects continuity and readies the next generation of leaders.
Ignitor in action
Ignitor sessions are built to be experienced, not just presented. The behaviors and approach have been sharpened with leaders in over fifty countries.
Ways to work with us
Ignitor works on a fee-based monthly retainer, scaled by the number of advisory days you need. Every retainer draws on the full set of advisory modules, so the focus can shift as your priorities do.
Advisory
2days per month
Monthly fee on request
Best for CEOs and HR leaders who want an experienced Chief People Officer as a trusted advisor.
Strategic Partner
4days per month
Monthly fee on request
Best for organizations in growth or change that need hands-on progress, not just advice.
Transformation Partner
8days per month
Monthly fee on request
Best for a major transformation, a new CEO, a merger or a rebuild of the people function.
Unused days roll over within the quarter. Travel is billed at cost.
Diagnostic and leadership interviews to understand the business and its people.
A 90-day human capital plan with clear priorities and success measures.
A steady monthly cadence of advisory days, modules and coaching.
Quarterly results reviews against the agreed human capital metrics.
Project-based options
Not ready for a retainer? Any single module, such as a Talent Gap Assessment, an Executive Leadership Team offsite or a Mission, Values, Competencies & Standards Workshop, can be booked as a stand-alone project at a daily rate. Ask about a project.
Results
Highlights from Ignitor engagements and from Keith's executive roles leading people, culture and transformation.
Led sales channel leaders and top customers through a human capital performance session in Park City, Utah.
The East Region won multiple performance and customer awards the following year.
Led the leadership team through a brand and innovation strategy workshop.
A new visual identity and focused innovation concepts that delivered $250M+ in incremental revenue.
Implemented the first-ever Board-approved human capital strategy and plan.
A higher performance bar across 42,000 team members, with new values and leadership competencies.
Keith's diverse leadership background and hyper-focus on standards transformed our new leadership team and company culture. He left a legacy of innovative thinking, energy, and a passion for people that delivered measurable human capital results.
What clients say
Ignitor was the most influential partner that helped us drive a culture of superior revenue growth.
Ignitor reshaped our culture and innovation strategy that will deliver growth for decades to come.
As CPO, Keith transformed HR into a strategic asset for our company.
Clients
About the founder
Founder & Managing Partner of Ignitor. A leader with a rare blend of C-suite roles in human resources, general management and innovation, known for building high-performing cultures where talent thrives and leaders are developed intentionally.
Contact
Tell us where your organization is headed and what's standing in the way. We'll find the right place to start.
